Why Visit Taroudant
Taroudant City, often called the “Grandmother of Marrakech,” is one of Morocco’s most charming and historically rich towns. Surrounded by impressive red-mud walls, palm groves, and vibrant markets, Taroudant Morocco offers an authentic and relaxed experience away from the busier tourist routes.
Known for its traditional souks, artisan craftsmanship, and dramatic views of the High Atlas Mountains, Taroudant is ideal for travelers seeking culture, history, and local life. The city’s calm atmosphere and friendly residents make it one of Morocco’s most welcoming destinations.
This Taroudant travel guide highlights the best places to visit in Taroudant, from its ancient ramparts to its colorful markets and surrounding nature.
City Walls, Medina & Artisan Heritage
The Authentic Soul of Taroudant City
Taroudant is famous for its massive crenelated walls stretching nearly eight kilometers around the city. These historic fortifications, built from reddish earth, glow beautifully at sunrise and sunset — a highlight for Taroudant sightseeing.
Inside the Medina, visitors find lively souks selling jewelry, spices, leather goods, carpets, and handcrafted items. Unlike larger cities, Taroudant’s markets feel intimate and local, allowing travelers to experience genuine Moroccan culture.
The town’s traditional architecture, shaded squares, and palm-lined streets create a peaceful environment perfect for slow exploration. Horse-drawn carriages are popular and provide a charming way to tour the city’s historic walls.
Top Attractions & Scenic Surroundings
Things to Do in Taroudant
Taroudant offers a variety of cultural and natural attractions. Popular Taroudant attractions include:
- Taroudant City Walls — Beautiful earthen fortifications ideal for photography.
- Berber Souks — Famous markets for spices, silver jewelry, and handmade crafts.
- Assarag Square & Talmoklate Square — Lively squares filled with cafés and local activities.
- Palace Claudio Bravo — A stunning estate with art collections, gardens, and museum spaces.
- Local Tanneries — Small but fascinating workshops showing traditional leathermaking.
- Palm Groves & Oasis Areas — Ideal for walking, cycling, and scenic views.
Taroudant is also surrounded by beautiful landscapes, making it a great base for day trips to mountains, gorges, and rural villages — a major part of Taroudant tourism.
Good to Know
Location
Historical Significance
Authentic Souks
Ancient Ramparts
Gateway to Nature
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